As humans, we tend to choose the same things. Over and over. Not because they make more sense, but out of habit. Familiar feels faster. Easier. And different takes effort.

And that’s how we end up with the same kind of people in tech. Not because others lack talent, but because they weren’t given the space. And when people get skipped, progress gets stuck. You’ve seen it: onboarding drags, teams don’t stick, DEI turns into ticking boxes instead of change. And the tech world misses out - not just on fairness, but on brilliance.

Alyx makes space for difference. In skills, in backgrounds, and in people. Because real safety isn’t about fitting in, it’s about being able to stand out. And that’s when talent grows.

• Sourcing, onboarding and directing the creative team
• Design and direction of creative concepts
• Leading the creative team and client from kick-off to concept development and creation to delivery
• Hands-on design and execution of all the creative processes and output

Strategy:
Bram Steenhuis

Copywriting:
Julia-Beth Harris

UI design:
Camille Mormal

Generative design:
Daniel Maarleveld

Motion design:
Miko Awangyudha