Vin Natuur believes in natural vinification. This means, as little intervention as possible, both in the vineyard and in the wine cellar. To provide a more versatile palette of flavours and scents.

The graphic language and outspoken art direction are distinguished by its bright red color and the combination of bold typography with characterising illustrations. This reflects both the cleanliness of the natural vinification process as well as the outspoken character that natural wines tend to have.

— Design and direction of creative concepts
— Presentation of the creative work to the internal team and client
— Onboarding and briefing of illustrator
— Development and delivery of the visual identity system and brandbook

‍

Strategy and copywriting: Bram Steenhuis
Illustrations: Joost Stokhof
Case study production: Roos Alberts
Typeface: SM Maxéville by Soft Machine

Created at G2K